About us

Hello, welcome to markitect

I am Isabelle Geerts, the driving force behind markitect. On this page, you can read more about our story, but we are also very curious about your story: what drives you, what is your challenge and how can we help you.


We strongly believe in co-creation and networking. Therefore we like to bring our connections in contact with each other. This has already led to several exciting collaborations.

Buyer journey by daria-nepriakhina-unsplash

Our mission is...

to empower start-ups, scale-ups and medium-sized companies with a sustainable and affordable marketing machine that continues to result in the long term, so that they become more profitable, less dependent on expensive short marketing campaigns and, above all, able to seize tomorrow’s opportunities. Your success is also our success.

Our certifications

As a start-up company, we work very hard on our success stories and we continue to learn to keep up with the changing marketing landscape.

Principles that set us apart...


We receive no commissions from technology vendors so we can be completely objective in providing the best advice


We rely on hard facts, drawn from data, research and testing. Assumptions too often deviate from reality


We continuously improve performance and eliminate waste through optimization cycles. We scale up what results


For 20 years, the customer is our starting point to develop the marketing roadmap and plan that results.


Every customer journey consists of both digital and offline interactions. We focus on both, because there lies the synergy .


Limited resources, high turnover targets, and accountability for marketing strategy and execution forced me to build an "always-on" marketing machine systematically.

markitect, Isabelle Geerts at

About Isabelle Geerts

After 20 years of an exciting international career at both small to Fortune 500 companies, in 2019, my childhood dream came true: “a business of my own”. I am a passionate, result-oriented B2B marketer with a “can-do” mentality. On the one hand, I have strategic and analytical insight plus much creativity.


My daily mission is “What can be better?”. In short, optimize. How can we be more efficient? How can we get more visitors to press that button? That’s what we call conversion optimization.

How we can collaborate...

"always on" growth track

We guide you towards always-on marketing on your terms with your team. This track usually takes between 12 to 24 months.

Light "always-on" growth track

Do you have less than 1000€ per month? Then we can offer a “marketing as a service” module allowing you to choose what you need every month.

Ad hoc marketing

We love to help you with the execution of your marketing. Let us know what you need and we’ll have look how we or our extended network of experts can help you.  

We created this website with the support of Flanders Investment & Trade.

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Marketing Growth Bites